Here are six “keys for improvement” for businesses during the current economic downturn.
El Periódico de Catalunya. 09/07/08The most important social organizations represented at the negotiation table of the Spanish government (AGE) have created the Technical Commission for Social Corporate Responsibility.
Forética. 27/05/08According to a recent study, only six of the 35 companies that compose the IBEX have a woman as the head of its communication department, which shows the low representation that women have in this field.
Marketing Directo. 05/04/08Web 2.0 and social networks have provided companies and consumers the possibility to maintain a direct dialog. But what happens when the company impersonates being a satisfied customer?
Marketing Directo 07/05/2007One tool for companies today is to teach its employees about the company from the bottom-up. Large car companies, the fashion industry and grocers have started to introduce training models that teach employees from the bottom-up, no matter which responsibilities they perform within the company.
Cinco Días 14/03/08